Career Site - Chili’s
OVERVIEW
Chili’s approached Symphony Talent to modernize their career website, which had an outdated design that no longer reflected their vibrant employer brand. They wanted a fresh, contemporary UI infused with a sense of fun to engage job seekers and align with their playful and dynamic company culture.
Career Website
Symphony Talent
THE CHALLENGE
Dated Design: Their existing website was old and uninspiring.
Brand Mismatch: The site lacked the “fun” and personality that defined Chili’s employer brand.
User Engagement: Needed to improve how candidates connected with the company.
MY ROLE
As the UX/UI Designer, I led the redesign, creating a modern, engaging, and brand-aligned interface.
PROCESS
1. Understanding the Brand
Conducted workshops with Chili’s to identify key elements of their employer brand.
Defined how “fun” could translate into a digital experience without overwhelming usability.
2. UI Redesign
Introduced vibrant colors, playful typography, and bold imagery that reflected Chili’s brand.
Modernized the layout with intuitive navigation, improved accessibility, and streamlined user flows.
3. Adding Fun Elements
Designed subtle animations and micro-interactions to make the site feel dynamic and engaging.
Highlighted employee stories and team photos to showcase the lively work environment.
OUTCOME
Brand Alignment: The new design perfectly captured Chili’s fun, energetic culture.
Increased Engagement: The updated UI attracted more candidates and improved overall time spent on the site.
Client Satisfaction: Chili’s loved how the redesign brought their employer brand to life digitally.
KEY TAKEAWAY
Chili’s was very satisfied with the creative and how the career site turned out, it was just what they were looking for. For several years, it stood as a modern, vibrant gateway for job seekers to connect with their brand and explore opportunities.
